JOB OBJECTIVE

To lead the Sales Strategy and plan for the West Region

1. To drive the maximization of volume and revenue for

the Zone in a sustainable way.

2. To work towards integrated market execution and

market expansion for the Business Unit.

JOB RESPONSIBILITIES

1. Region Sales Strategy Development– Analyze market

research reports to identify gaps and opportunities within

the Zone to develop the Zone sales strategy based on the

national sales strategy and inputs from channel

2. Capability Development: To focus on developing efficient

sales processes and routines through capability building

systems. Coach and develop the sales team, track

capability status within the Zone team & work towards

building a world class selling organization.

3. Sales Plan Development: Develop, review and regularly

update the monthly sales plan and initiatives with inputs

from sales managers and analysis of trends and other

factors; develop and regularly track horizontal expansion

plan to achieve growth as planned.

4. Sales Management: Interact with other function heads to

resolve sales issues, work in cross functional teams to

ensure demand fulfillment and compliance with

Organization norms on credit and other policies

5. Market Execution: Lead the sales team to drive market

execution as per sales standards; guide team in improving

market execution performance. Plan activities to counter

competition moves, review and approve develop marketing

programs and promotions.

6. People Management: Work proactively with the

management to develop and manage as well as and drive

engagement in the zone