Company Overview

Welcome to Adex Media Hub, a dynamic and innovative advertising agency located in Pune, Maharashtra. Specializing in strategic advertising, we are dedicated to helping businesses thrive in the digital age through creativity and data-driven insights. With a commitment to excellence, we are your trusted partner in achieving marketing success, and we're excited to expand our team of 11-50 employees. Learn more about us at Adex Media Hub.

Job Overview

We are seeking a Digital Marketing Specialist to join our team in Wakad. This full-time, entry-level position is perfect for freshers eager to kickstart their career in digital marketing. As a Digital Marketing Specialist at Adex Media Hub, you will work with a team of innovative professionals to implement and manage digital marketing strategies that propel our clients' success.

Qualifications and Skills

• Proficiency in SEO (Mandatory skill) to enhance website visibility and search engine rankings through keyword analysis and optimization.
• Experience with Google Analytics (Mandatory skill) for analyzing website performance and drawing actionable insights from visitor data and trends.
• Familiarity with Social Media Advertising (Mandatory skill) to create and manage ads across platforms like Facebook, Instagram, LinkedIn, and Twitter.
• Strong understanding of content marketing principles involving the creation and distribution of valuable content to attract and engage target audiences.
• Knowledge in PPC Campaign Management to develop and oversee pay-per-click advertising efforts that maximize return on investment.
• Ability to execute successful email marketing campaigns, including list segmentation, content creation, and performance tracking.
• Skilled in data analysis to interpret complex datasets, optimize campaigns, and support decision-making processes.
• Experience with marketing automation tools to streamline and enhance marketing activities and customer engagement strategies.

Roles and Responsibilities

• Develop and implement digital marketing strategies aligned with client objectives and industry best practices.
• Monitor and optimize SEO strategies to improve website visibility and drive organic traffic.
• Create, manage, and analyze paid advertising campaigns across various platforms to maximize reach and engagement.
• Generate and distribute compelling content across digital channels to attract and retain customers.
• Utilize Google Analytics and other analytics tools to assess campaign performance and derive insights for improvement.
• Collaborate with internal teams to integrate digital marketing efforts with broader marketing and business strategies.
• Stay up-to-date with the latest digital marketing trends and platforms to ensure forward-thinking strategies.
• Support the implementation of email marketing initiatives, including campaign execution and performance analysis.

Job Title: SEO Specialist

Department: Digital Marketing

Location: Wakad ,Pune,(On Site)

Experience Required: 0–3 years

Industry: EdTech

Salary:- 1.8LPA to 3.6 LPA